Ashepa

Founded in 2017 by Chetna Bhatt, Ashepa is a Singapore-based jewellery label shaped by a deep connection to African craft traditions. The brand’s name—meaning “happiness”—signals a guiding ethos rooted as much in human exchange as in design. Ashepa produces jewelry alongside a considered range of home objects, positioning adornment within a broader language of living with intention and care.

Working in close collaboration with artisans across the continent, the label foregrounds handwork and material integrity. Each piece carries the imprint of its maker, reflecting processes that prioritize skill, time, and cultural continuity over uniformity. Rather than treating craft as reference, Ashepa centres it as authorship—an active, evolving dialogue between designer and artisan.